Services

Employer Brand Network

over the shoulder image of employee at laptop

Reach the right talent beyond the job boards.

The HireClix Employer Brand Network (EBN) brings recruitment advertising to consumer channels, helping employers reach, engage and re-engage talent where they spend their time online.

From employer brand storytelling to dynamic, job-level advertising, EBN combines advanced advertising technology, audience strategy and recruitment expertise to connect the right candidate with the right message, at the right time.

Choose Your EBN Approach

EBN
Build awareness with the talent you want to reach where they are.
Reach targeted talent with employer brand advertising across the consumer channels they engage with every day.
Key Capabilities:
  • Employer brand & EVP storytelling
  • Audience & persona targeting
  • Omnichannel digital advertising
  • Retargeting & first-party data activation
Key Capabilities:
Build awareness, consideration and engagement with the talent audiences that matter most to your employer brand.
EBN 1:1 Ads
Connect the right candidate with the right opportunity.
Match your live job feed with relevant talent to dynamically serve personalized, job-level advertising across consumer channels. 
Key Capabilities:
  • AI-driven job and audience matching
  • Live job feed integration
  • Dynamic job-level creative
  • Precision location targeting
Key Capabilities:
Drive qualified candidates toward the specific roles, locations and hiring priorities that matter most to your organization.
Let’s Break It Down

Why Employer Branding?

Going Beyond Job Boards

People are spending the majority of their time online outside of job boards. HireClix looked at the top 50 websites and associated user behavior to understand where users are spending their time online. Based on the data, users spend less than 2% of their time on job boards. This percentage includes Indeed and Linkedin as well as Glassdoor (which was not included in the top 50 websites).

Organizations need to engage with passive candidates on consumer channels during the other 98% of their time that is not spent on job boards to introduce, reinforce or re-engage their employer brands.

Your Employer Brand Story Matters

Understanding your organization’s employee value proposition is essential prior to activating employer branding campaigns. This will help align your content to ensure you’re sending the most effective and enticing message to your target audience. 

Finding a point of connection between a potential job seeker and your organization is crucial. Just like consumers need to know the features of a product before they make a purchase, candidates need to understand the benefits of joining your organization and view your company as an employer of choice.

Developing Impactful Creative

Candidates respond best to engaging creative. Which is why it’s important that content and messaging is not overlooked when recruitment marketing teams are attempting to break into the world of consumer advertising.

It’s crucial to grab people’s attention in an intentional and impactful way in order to cut through the noise and tell a cohesive story. Leveraging unique creative assets to showcase your employer brand can help set your organization apart from the competition and leave a lasting impression so your organization is top of mind when it’s time for a candidate to apply.

98% Time Spent on Consumer Media

THE HIGHLIGHT

WHAT POWERS EBN?

The HireClix Employer Brand Network is a technology enabled service helping you to target, retarget and diversify your brand reach on sites where previously there was zero exposure.

Advanced Consumer Ad Tech

Leverage cutting-edge advertising technology to target and engage candidates where they spend most of their time—beyond job boards.

Build Personas & Audience Profiles

Create precise candidate profiles to ensure your employer brand is reaching the right audience with the right message at the right time.

Brand Safe Destinations

Reach candidates on trusted, safe platforms that align with your brand, maintaining a positive and professional image.

Leverage HireClix Pentagon Media Algorithm

Maximize the reach and impact of your recruitment campaigns using our advanced media algorithm to ensure optimal candidate engagement.

Fully Integrated Reporting Dashboard

Track your campaign's performance with real-time, detailed analytics in a centralized dashboard for easy decision-making.

Safely Leverage 1st Party Data (ATS & CRM)

Harness your existing data from ATS and CRM systems to enhance targeting and retargeting while ensuring privacy compliance.

THE HIGHLIGHT

WHAT POWERS EBN?

The Technology foundation behind EBN placements.

The HireClix Employer Brand Network is a technology enabled service helping you to target, retarget and diversify your brand reach on sites where previously there was zero exposure.

Dynamic Job Feed Activation

Transform live job data into dynamic recruitment advertising, allowing campaigns to automatically align opportunities, locations, creative and targeting.

Build Personas & Audience Profiles

Create precise candidate profiles to ensure your employer brand is reaching the right audience with the right message at the right time.

Brand Safe Destinations

Reach candidates on trusted, safe platforms that align with your brand, maintaining a positive and professional image.

Leverage HireClix Pentagon Media Algorithm

Maximize the reach and impact of your recruitment campaigns using our advanced media algorithm to ensure optimal candidate engagement.

Fully Integrated Reporting Dashboard

Track your campaign's performance with real-time, detailed analytics in a centralized dashboard for easy decision-making.

Safely Leverage 1st Party Data (ATS & CRM)

Harness your existing data from ATS and CRM systems to enhance targeting and retargeting while ensuring privacy compliance.

ACTIVATE YOUR EBN CAMPAIGN

Let's Connect!

Contact us

Put HireClix in your corner today.

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