Neil Costa

 

Founder and CEO, HireClix

 Neil is a passionate entrepreneurial executive who has been working in online marketing for the past 15 years focusing on Internet commerce software, targeted digital advertising, search marketing and online recruitment advertising.  In 2010 he founded HireClix, LLC on the cornerstones of creative digital marketing, analytical thinking and great service.  As CEO of HireClix he counsels clients on how to build effective marketing campaigns and leads a team of savvy marketers and Internet specialists to implement them.  His clients include healthcare organizations, medical device companies, technology firms, retailers, and staffing firms.

Neil frequently speaks on topics regarding the innovative use of digital recruitment marketing to change the way organizations find and recruit talent, as well as the challenges and opportunities of today’s job market.  Organizations turn to him for his expertise in the sub-specialties of employer branding, search marketing, targeted digital advertising, and social media tools.  Neil has been a guest speaker at the MIT Enterprise Forum, Tufts University School of Business, and online marketing and digital recruiting industry events.  He is a regular blog contributor on Electronic Recruiting Exchange (ere.net) and hosts monthly webinars to provide free education to human resources executives about new recruitment marketing channels.

Before founding HireClix Neil worked at Monster.com as part of an internal digital marketing agency, driving recruitment marketing and advertising campaigns.  During his time at Monster Worldwide he managed a $20 million annual digital marketing budget to drive very targeted audiences to engage with the Monster brand, post resumes and purchase products.

Between 2002 and 2004 Neil was instrumental in driving the development of the commercial sales channel for the Segway Personal Transporter (PT).  At Segway Inc., he developed a commercial sales force and worked with clients such as Disney, Raytheon, Iron Mountain, the City of Seattle, City of Chicago and others to implement fleets of Segway PTs for to improve their operations.

Prior to joining Segway, Neil held strategic roles in finance, marketing and business development at Internet commerce pioneer Open Market which went public in 1996 and grew to nearly $100 million in revenues. 

Neil graduated from University of Massachusetts, Amherst with a bachelor’s degree in business administration and accounting.  He then started his career at PriceWaterhouseCoopers as an associate where he was responsible for analyzing clients’ financial results and business processes for annual reporting, acquisition due diligence and public stock offerings.